Firstly i want to say that the bra's do fit well and are very comfortable. Thats a positive. However, the customer service was not great and I had the need to raise the issue with them. A particular member of staff picked up my complaint and was very helpful and responsive. I'm hoping that the previous issues with communication have been resolved and will not affect other customers moving forward. The bras are good quality and comfortable so it's worth giving them a go.

I don’t need any other bras. This is it. The Ava is a beautiful shape, gives me just the right silhouette and is so comfortable. Just one of these in each colour, annually, I’m done. No more shopping and hoping. What a relief!!

I purchased three bras, 1 Kelly in black and 2 nude Darcey’s. All are a great fit and extremely comfortable, I am so happy with them and I will definitely buy the Kelly in nude as soon as they have my size back in stock. I couldn’t recommend No1 Bra highly enough.

So easy and lovely fit

I’ll admit & say I wouldn’t normally pay anything like the price for one bra. I was unsure about buying but eventually realised it was worth the risk. Did it live up to expectations - absolutely yes! It truly is a well fitting, extremely comfortable bra. Now to buy a second….

Fits well just wish they did it in white

This is one of most comfortable bras I have ever had. Following breast cancer and operations I found breasts different sizes and finding bra to fit without digging in really hard. These are so comfortable, was well and seem to be remaining comfortable too

Bad points. Delivery is slow. Good points. The bra is every bit as comfortable as I had hoped and worth the slow delivery. I'm going to buy exclusively from No.1 Bra from now on.

The service in store was absolutely fabulous, really friendly. I honestly thought this was going to be a bit of an internet fad/lie but instantly once trying on the bras i was amazed. I went on holiday immediately after stopping into the shop and can confirm i have never had such a comfortable bra including whilst travelling. Having the support of an underwired bra whilst feeling like non-wired is amazing. I also spent the week skiing in a no bounce sports bra which was equally as comfortable. Everyone should have these bras.

The bra is wonderful - so comfortable and fits really well. I really dislike the hard sell - they are constantly trying to upsell you, constantly trying to make you buy more 'and do you want it in black too'. It's very uncomfortable and puts me off from buying from them again. They make returns difficult as when you call (no option) they just try to upsell you. My mum was passed round 4 different employees trying to sell something else to her. Very uncomfortable.